00/0000 - Present
Global Luxury Brand Strategy Consultant
Global Luxury Brand Marketing & Communications Strategy Consultant with a demonstrated track record of excellence increasing brand recognition through innovative, effective, high-impact, and cost efficient PR plans positioned to reflect each organization?s strategic vision. Experienced working for international luxury brands Christian Dior, Roger Vivier, Chopard, and Tommy Hilfiger to support brand image and increase sales. Expert ability to integrate targeted communications including marketing, public relations, events, fashion shows, social media, art, entertainment, philanthropy, and cultural initiatives to strengthen brand image, values, and visibility. Proven success implementing strategic communications for multiple luxury product categories including Ready to Wear, Haute Couture, fine jewelry, watches, shoes, and fashion accessories. Leverages high-level relationships with senior editors, stylists, and influencers to secure results-driven product placements, features, news items, and A-list celebrity placements. Recognized as a leader with strengths in luxury brand management, project management, event management, business development overseeing client-facing problems from concept to execution and expert talent management via strategic contract negotiations, brand partnerships, appearances, and castings. Known to contribute creative and strategic value beyond day-to-day operations and discrete project multi-tasking, always investigating and initiating tactful opportunities to elevate brand awareness.
? Past clients include John Galliano, Alexis Roche, Yann Vasnier, Jeffrey Jah, Lin Projects, Roger Vivier, Camilla St?rk, Dean Winters, Victor Glemaud, Maison Margiela, Erykah Badu