Some of my clients include:
SEO Specialist, UX Designer, UI Designer, Freelance
Mind Blowing Butterflies - West Hollywood, CA
February 1999 to Present
SEO Specialist:
? Extensive client facing experience
? Expertly audit websites for improvements & report on and implement those needs.
? In-depth knowledge of keyword research. I know which tools do what needs.
? Expert knowledge of SEO copywriting.
? Expert knowledge of both white hat strategies to use & black hat SEO strategies to avoid.
? SEO organic search and paid search keyword opportunities, organic CTR and the demographics to which the words apply for Site and competitors
? Ongoing keyword research discovering high value keywords for Site and market comparisons.
? Expertly design Site so a vast portion of SEO is considered during ideation & design phases. SEO is a major consideration during all phases of design.
? Expertly optimize Google My Business pages.
? Have a thorough knowledge of hyperlocal marketing.
? Create and promote a brand & manage reputation through the Web and social.
UI:
? Visual and responsive designs that consider user-centered needs most important. Useful tool: User-Centered Design Process Map, or similar tool at this phase.
? UI designs that anticipate user needs and ensure the interface facilitates those needs.
? Content strategy born from a strong SEO strategy. Writing content needed by users via the creation, delivery and governance behind the topics.
? Information Architecture (IA) that informs content strategy through the use of keyword identification to meet user needs. IA also informs UI design aspects through the prototyping processes and beyond. This phase too involves important SEO strategies.
UX:
? Produce elegant digital experiences across desktop and mobile touchpoints.
? identify and use marketing techniques to effectively promote products and services to the target audience.
? Develop and interpret research and metrics to understand the market, brand and target audience
? Derive meaningful market research conclusions from data and effectively evaluate market research tools and terms.